Apple’s huge WWDC 2016 keynote is now behind us, which means it’s finally time to catch our breath and take account of all the announcements Apple just made from San Francisco on Monday. Whew! Don’t worry — in this post we’ll recap every single one of the biggest and best announcements from WWDC 2016.
Starting this fall, apps in all categories on the App Store will be eligible to offer in-app purchases for auto-renewable subscriptions to services or content. Users enjoy the reliability that comes with subscribing to a service that they love, and the experience must provide ongoing value worth the recurring payment for an auto-renewable subscription to make sense. Although all categories of apps will be eligible, this business model is not appropriate for every app.
After much speculation — and just in time for WWDC — Apple has announced some significant changes to the iOS App Store, changes that will no doubt greatly impact how publishers promote their apps and generate revenue. With any major app store update comes the question: what does this mean for my apps? We’ll cover the big changes and the opportunities they’re expected to bring when they debut in the fall.